12-27-2020, 03:51 PM | #1 | |
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Interview with BMW CEO Oliver Zipse
Featured on BIMMERPOST.com Google Translation: Quote:
Last edited by BMWGirlFL; 12-28-2020 at 10:49 PM.. |
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12-27-2020, 05:54 PM | #3 |
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"Zipse (laughs): The BMW history shows that our kidneys have continued to develop. In the 1950s, for example, it was very vertical. Then it got smaller and flatter again. It's good that our kidneys are moving. Because the kidney is a symbol of BMW. We look forward to writing about the BMW kidneys. The worst would be if nobody notices that something is happening at BMW. The new kidney grille is an eye-catcher that you have to get used to, as it is also about the design language of BMW in the future. By the way, we're getting a lot of encouragement for this new design language."
I would love to know the body count on the comments on the design language. I am sure that he is getting a lot of encouragement; but my question would be what is that in percentage terms: ratio of people praising vs. criticizing. |
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12-27-2020, 10:35 PM | #4 | |
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"Our product is absolute s*** and you just got to get used to it." "Our quality is absolute crap and you're just going to have to get used to it." "Your wife is an ugly tramp but you're just going to have to get used to her." "This food is spoiled but you're just going to have to get used to it." "I f***** up in the surgery, but you're just going to have to get used to it." Am I making my point clear? I am a CEO and if I ever said anything like that, not only would I be out of a job, I'd be sued beyond belief. Nobody ever makes a product that's disgusting and then tells people to get used to it. What an arrogant tool. |
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12-28-2020, 12:17 AM | #5 | |
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SCOTT26 "So as an admirer of the M5 and a potential customer of an M5 Touring. I would run naked around the streets of Garching if they were to offer one."
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12-28-2020, 04:40 AM | #6 |
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The first part of the interview gives me a better idea how he brokered the partnership with Toyota though.
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12-28-2020, 07:11 AM | #7 |
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12-28-2020, 10:28 AM | #10 | |
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Die BMW-Geschichte zeigt, dass unsere Niere sich immer weiterentwickelt hat. In den 50er-Jahren zum Beispiel war sie sehr senkrecht. Dann wurde sie wieder kleiner und flacher. Es ist gut, dass unsere Nieren in Bewegung sind. Denn die Niere ist ein Symbol von BMW. Wir freuen uns, wenn über die BMW-Nieren geschrieben wird. Das Schlimmste wäre doch, wenn keiner merkt, dass sich bei BMW etwas tut. Die neue Niere ist ein Hingucker, an den man sich gewöhnen muss, geht es hier doch auch um die Designsprache von BMW in der Zukunft. Wir bekommen für diese neue Designsprache übrigens viel Zuspruch. |
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12-28-2020, 10:37 AM | #11 |
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12-28-2020, 12:13 PM | #13 | |
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This guy and the CEO of BMW M, Markus Flasch, are going to be out of a job in the next two years. The G8X is going to bomb in terms of sales. |
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12-28-2020, 12:24 PM | #14 |
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I disagree with his comments about the i3, Tesla, and the new grill (4 series and iX).
- The i3 is a flop that they need to phase out. The i4 is promising though. - Tesla deserves more credit for success and innovation in the automative space. - The jury on the new grill is still out. If sales are poor, BMW will have to adjust it. |
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12-28-2020, 12:58 PM | #15 | |
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Saying that the kidney grille is continuing to change is not insight because everything changes. The issue isn't that it's changing but that it's changed into something ginormous and ungainly. As for it being "eye catching," the Pontiac Aztek was eye catching too. Never got used to it. Saying it was vertical in the '50's is more spin. The issue isn't so much that it's vertical but rather that it's gigantic and disproportionate to the rest of the car. |
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12-28-2020, 01:03 PM | #16 |
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As far as I am concerned, he can do whatever he wants. When I am ready to change cars, either BMW will make a car that I want (which in my case means, alter alia, no bugs bunny grill) or I will buy something else.
I owe BMW nothing. it owes me loyalty. Not the other way around. |
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12-28-2020, 01:11 PM | #17 | |
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12-28-2020, 01:23 PM | #18 | |
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12-28-2020, 01:23 PM | #19 | |
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18 F80 Imola Red 6MT
16 K71 F800GT Montego Blue 13 E93 M3 Melbourne Red 2000 E46,2006 E90,09 E82,13 E93 328i,14 F30 335i,18 F80 M3 My next vehicle would be a Zamboni |
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12-28-2020, 01:24 PM | #20 | |
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People don't always shop in narrow categories.
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12-28-2020, 01:27 PM | #21 |
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