Quote:
Originally Posted by wtwo3
Since we've been talking about BMW's absolutely bizarre marketing campaign, not just for the G80/82 but also for the iX...
It looks like BMW CAN still make some great ads when it wants to. Why couldn't all BMW marketing be like this?? This makes me absolutely want to buy an M5 CS... and gives me goosebumps in the process.
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Omg - folks have been spot on with their thinking. BMW hasn't lost their mind. They just think we're old and are more the target audience for the M5, not M3.
Ouch - thats a gut punch.
That being said, the M5 CS ad is spot on. But look at the guy who "owns" the M5. Look at the 0:30s mark. He looks around as if he's disoriented, having a psychotic break or sundowning! Perhaps he starting down the road to old aged dementia? Whatever is happening, he's been placed so everyone is certain that he's getting on a bit in terms of age.
Well the jokes on BMW - I wouldn't consider an M5 unless I was a 100 years older. Now excuse me while I go and cry in the corner....