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Originally Posted by Germanauto
Yup I'm not interested in an EV either for those reasons. But regardless the Taycan is for Porsche type of customers. They aren't losing any sleep over techie nerds who were never going to buy any Porsche in the first place because they are "too uncomfortable" or don't have gimmicky features.
I think people are overestimating how many people realistically cross shop Teslas and Porsches. The Taycan's price makes it all the more exclusive; I'm sure that's partly why Porsche priced it much higher than the Model S.
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Agree. It’s about branding. Which Porsche for sale today is priced comparably against anything else? None of them are.
Tesla is everyman’s EV. Toyota and Honda will take share from Tesla one of these days, if EVs become mainstream. To me Tesla is at a brand level similar to Toyota and BMW, possibly also Volvo/Polestar. Tesla is not legitimately competing with MB or Porsche.