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      10-29-2020, 10:34 AM   #101
Staszek
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Drives: E30 325is,E93 M3,X7M50,F06 M6
Join Date: Jul 2005
Location: Lake Forest, IL

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Quote:
Originally Posted by CCOWAN19 View Post
Correct me if I'm wrong (I'm sure plenty will chime in) but isn't the whole idea of marketing and advertising to reach as many demographics as possible? How are they in the wrong for trying to merge some different ideas with other brands? I'm 37 years old, have had 2 M cars over the last 4 years. I have a bunch of Kith hoodies and tees hanging in my closet. I think it's smart of them to have these collaborations. Look the other way around. There's brands merging with car manufacturers to support their vision of what their lifestyle persona is. Look at clothing Brand Aime Leon Dore and what they did with Porsche.

Not everyone has to like what they do but maybe that cause you're not the demo they're reaching out to with this. I think the KITH M4 looks amazing. Especially the leather.

Just my $.02.
I agree although I spend money like no tomorrow but, I will never understand $80 for a plain T-shirt or $180 for sweatpants.
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