Quote:
Originally Posted by Stephen5242
Quote:
Originally Posted by antzcrashing
BMW believes they have a product so good, that even if they make the design less appealing to its base, the base will still buy it due to the brand, tech, reliability, and driving dynamics. And they will pickup younger buyers (maybe more so down the road). Time will tell if BMW made a good bet
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We are no longer BMW's base. The SAV crowd is! The M3 and M4 do not financially carry the BMW operation.
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The M3/M4 owners never were the base. As for me personally, I've fished from the BMW pools 14 times now. Half from the M pool, a couple of times from their SAV pool, a couple of times from their
regular 3 Series coupe and sedan pools, etc.