Quote:
Originally Posted by b2nvs2001
Hate to say it, the ultimate nail in the coffin for me was the marketing. I definitely wrangled with the feelings that it didn't matter who bmw was marketing this car for and that as long as this car was amazing all would be good. But, at least for me, ultimately weighing an almost 90k proposition of "what ifs" of driving appeal/weight against the expectations and the assumptions that people should have with this car based on the marketing and branding was too big of a pill to swallow for me.
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BMW's marketing in general is odd for sure, with the G80/G82 it seems they're targeting younger demographics that can't afford these cars, not to mention that whole "ok boomer" thing with the iX...
Really can't wait for the professional driving reviews to come out though. I'm sure everyone's opinions will change once more if the G80/G82 continues to be another great drivers car in spite of the worrying specs.