|
BMW does not need to advertise to the hardcore M enthusiasts, because enthusiasts have been following this since the first leaked pictures. What BMW is doing is advertising to the mass market, with these action packed adverts or whatever they call this.
However, as Golfer mentioned, this vehicle will be bought by all ages and demographics. I think everyone can find something they like in this overall package. Whether it's performance, looks, driveability, status symbol, etc
__________________
IG: @rise_n_drive
|