Quote:
Originally Posted by emulajavi
They had a very clear system to use (series number+2numbers+letter for engine type), but the did a mess of it when they introduced the ‘“i sub-brand”.
The classic system was great!
330i (gas)
330d (diesel)
330h (hybrid)
330e (electric)
With xi, xd, xh and xe for AWD versions.
They brought the i-something to look modern, to look Apple-ish (iMac, iPhone, etc) but they had a perfect system to use, a system that could have also entirely dropped the letter when all of their cars would be electric.
Now they seem to be changing to this system:
Electric vehicles
SUV: iX+series+2numbers
Non-SUV: i+series+2numbers
Non electric vehicles (same as before)
SUV: X+series+2numbers+engine type
Non-SUV: series+2numbers+engine type
I don’t like the “i” before on the electric vehicles. Just put an “e” at the end and everybody will understand it perfectly, and you’ll have a single naming system instead of two.
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Totally agree. Classic system was easy. They’re all getting ahead of themselves, unless they know something that the world doesn’t. There’s no infrastructure or battery supply for this pace of electrification to continue. Having a nice diverse collection of electric and also ICE (even if it’s all PHEV) is much more sustainable for mass use and multi purpose.