Quote:
Originally Posted by Penguino
I think the argument stops when one side thinks that out of 500,000 registered members and 2.5M visits per month, only 3,200 are BMW Buyers (1% of yearly BMW sales).
Do you think BMW and all the sponsored vendors here are fighting over just 3,000 potential customers?
Even if only 5% of Bimmerpost registered members actually owned BMWs and the 95% are non-BMW owners, that's already $1B in buying power at an average of $40,000 per vehicle. And I highly doubt only 5% of Bimmerpost members actually own BMW and the rest don't. That number is possibly much higher and this also excludes frequent lurkers that are not registered members.
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Keep punching numbers into your calculator. In the end BMW is going to do BMW and not Penguino!