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      01-29-2019, 10:01 AM   #136
mkoesel
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Drives: No BMW for now
Join Date: Jun 2006
Location: Canton, MI

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Quote:
Originally Posted by omaralt View Post
the problem is that last time i read that the pure model will be more bare bones. i hope thats not the case. i dont track my cars; i want a manual and creature comforts. HUD, CA, heated seats, etc. if they strip away the pure model than i'm afraid it wont sell well
The Pure model is unlikely to be any more "bare bones" when it comes to available options than any other M3/M4. The reason is that the optional content and features increase profitability.

Sure, we can look at a vehicle like an M4 GTS and note that it lacks certain options, but that car has massive margins already due to the exhorbitant base MSRP. An M4 CS follows a similar strategy.

An M4 Pure, on the other hand, is not going to be able to command a higher MSRP than a standard M4 - in fact it may very well be priced slightly lower given the lack of AWD. BMW is therefore going to want buyers to add costly option packages to increase profit on the vehicle. Expect to be able to option it just like you can a standard M4 today.
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