Quote:
Originally Posted by Rafichicago
I wonder how long it’ll take them to figure out scenarios in which they’ll be like :
Hold on. Why are we even doing that ? Let’s make everyone use a tablet of their choice and let’s display info on it. I see so much cost cutting, money making that way. Imagine the amount of happy, decision making shareholders. Come on Bmw ! You can do it!
Joking aside, seems like Bmw will not be our next car…
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This is where Apple wants to take CarPlay; they want to make their interface, ‘the’ interface people want and tried to get manufacturers to install it on their cars from the get go. Apple gets software fees on each car and possibility of increased subscription revenues. This was effectively nixed by manufacturers who wanted to maintain control and not pay apple for the software. That said, now most cars have the interface and we’re using the software anyway. The move to ‘bring your own tablet’ likley isn’t too far off. The question is will it hit high end or low end cars first?