Quote:
Originally Posted by WeekendWarriorz
BMW Reps: “Yeah we took the same car as the Comp package and added a little flash tune that you guys overpay 4K for an unlock and ship your DME’s to Russia, then we let dealers price gouge with markups and prevent the enthusiast from owning the car”
Marketing strategy 2023
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“Took a comp package and added a little tune”. A more uniformed statement about a CS model has never been uttered. And although ADM’s were applied to the 2018 M3 CS most were sold at a significant discount under MSRP.