View Single Post
      06-22-2021, 07:26 AM   #3
mkoesel
Moderator
United_States
7509
Rep
19,370
Posts

Drives: No BMW for now
Join Date: Jun 2006
Location: Canton, MI

iTrader: (1)

Quote:
Originally Posted by chassis View Post
- online sales of vehicles are part of BMW’s future. Heaven has answered our prayers to be delivered from the evil that is the dealership business model.
Don't get too excited just yet. Dealerships will still be part of the process, at least in the US (and, I imagine, most everywhere else). Notably, they will still have the ability to control important transaction details such as pricing. I think the biggest change will be a centralized queue for distributing allocations rather than customers "getting in line" at individual dealerships. I believe this is how the i4 launch is being handled, though I admittedly haven't dug very deep on that myself.
Appreciate 1
DanX5M0.00