Quote:
Originally Posted by chassis
- online sales of vehicles are part of BMW’s future. Heaven has answered our prayers to be delivered from the evil that is the dealership business model.
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Don't get too excited just yet. Dealerships will still be part of the process, at least in the US (and, I imagine, most everywhere else). Notably, they will still have the ability to control important transaction details such as pricing. I think the biggest change will be a centralized queue for distributing allocations rather than customers "getting in line" at individual dealerships. I believe this is how the i4 launch is being handled, though I admittedly haven't dug very deep on that myself.