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      05-11-2022, 12:00 PM   #19
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this is the way
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Drives: N-1 starfighter
Join Date: Jan 2007
Location: Chicago

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Quote:
Originally Posted by tgrundke View Post
1. You still need to go through a franchise dealer (in the US)
2. Even if they manage to eliminate the dealers...do you honestly think that the prices will come down? The answer is: no. The overhead has to be paid for somewhere, and that will be in the form of "no haggle pricing".

So, yes, this model is more convenient.
No, it will not lead to lower prices. If anything, it will lead to an overall increase in prices.
It doesn't make any sense for BMW to offer a fixed price if dealer MSRP is less. And yes, I do think if you cut out the middle man with their money-grubbing hands out of the purchase process you won't pay as much. Does that mean I think you'll be paying invoice? No, but I also don't believe for a second you'll be paying MSRP either. It'll probably fall somewhere in the middle.

Sometimes I think the loudest naysayers either work at stealerships or have a vested interest with them.
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