Quote:
Originally Posted by BimmerMat135
Well look at the 1M a car that nobody at Bmw wanted to produce. It end up being an instant success. They only bring 740 of them in USA. Now they are many variation of the M2 if this is not a sign of how clueless is their marketing department. Let's talk about the i8 did they really made a ton of money with it? What about the GT cars that didn't sell? Maybe we can discuss the active tourer and grand tourer I wonder what type of success was that.
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We're talking about different things here. Many people have already talked about how much it would cost to federalize the G81 for the US market. That's an upfront cost that they know. This isn't about a clueless marketing department or other cars that did or did not sell.
Would I love BMW to just eat $50 million to bring the G81 to the US? Again, of course. But I get why they won't and I don't think it has to do with passion, as you said.