Quote:
Originally Posted by briguy80
I thought BMW was already seeing effects of this chip shortage and that's why the Driver Assist Pro on the X3/X4 had already been pulled earlier this year.
This article may be a bit misleading, in that it ignore existing cuts BMW had already made to feature availability in certain vehicles.
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You're right but I think managing options/features and bundling them with other packages that may deter buyers from getting said option is different then actually halting production (depending on market). Both are a result of a supply shortage but the latter is more significant and indication that the shortage has finally caught up to BMW which affects their global market and not a specific region.