Quote:
Originally Posted by Penguino
Quote:
Originally Posted by Jimjamz
BMW has definitely stared down the grill haters.
Here's the thing though - most complaining are going on about their love of the older designs and their dislike of the new colours, partnerships with lifestyle brands and hyper aggressive grills.
BMW knows full well the M3 makes its brand. Future generations are giving up on cars. You have to appeal to them to give your brand legs going forward. And they are doing that ten times over - after all they only get to launch a new M3 every 7 years.
The older M buyers can retreat to a M5 or SUV or go back hardcore to a M2. The brand will live on through their hyped up M3 marketing.
And that's why they're smarter than the complainers.
|
I know you tried, but this is a very weak argument. |
I was trying
I've passed up on the G80 for a F87 CS. But selling my F80 I was taken how many buyers were coming at me from Mercedes. They were all a lot younger and they like the aggressive styling of the G80. Not for me. That said, they'll be buying cars 10-15 years after I stop. So it got me thinking...